Product Roundup: AtHome.jp, Cian, Domclick, NoBroker, Magicbricks, Immobiliare, Lamudi Indoesia, Bikroy And Ikman

Our weekly roundup brings you a rundown of the latest product updates that we’ve seen at real estate marketplaces around the world…

 

Cian adds automated promotional expenditure for realtors

Cian, Russia’s leading dedicated real estate portal, has added an automatically managed promotional expenditure for realtors.

Cian has updated its AutoStrategies service, consisting of a three-tier offering that promotes real estate listings to different levels depending on the agent’s chosen package—to make the third, ‘Custom’ package more functional.

The Custom option will now send realtors alerts with advice on how to spend their promotional funds; how long to promote listings, from a pre-defined period to indefinite advertising; and share updates on their account balance.

 

AtHome.jp adds a conversational ChatGPT search tool for commercial rental properties

AtHome.jp has begun offering “At Home AI Search for Rental Stores” in what the portal says is the first attempt by a domestic real estate portal site to provide a property search tool on the GPT Store.

Users with a ChatGPT login can enter keywords into a search while looking for commercial rentals, yielding results according to how closely a rentable unit matches the keyword (or similar keywords).

A press release from AtHome states:

We have started offering “At Home Rental Store AI Search” on the GPT Store using ChatGPT’s new function GPTs. The desired conditions can be specified simply by prompts (text entered in the chat field), making it easier to search for rental stores.

When you enter the desired conditions for a rental store property, such as location, business type, and size, the app will search for property information that matches your needs and display about five properties that match your needs. The displayed properties have a link to the property details page on the real estate information site “At Home,” so you can contact the real estate company from there.

In the future, we will apply this tool to other property types as well, contributing to users’ comfortable property searches. [Translated from Japanese]

 

Domclick allows realtors to gauge market prices with new digital tool

Domclick, Russia’s challenger portal owned by the country’s biggest bank, Sber, has expanded its partner subscriptions with the launch of its ‘Pro’ tool, which lets realtors quickly analyse pricing trends for real estate listings and justify their market valuations.

Specifically, Domclick collates historical transaction data for properties within 1km of the property being analysed, with different levels of detail depending on the realtor’s package with the portal.

According to a press release from Domclick:

The “PRO-analysis of real estate prices” service from Domclick allows you to determine the range of the market price of an object based on current advertisements, as well as taking into account data from real transactions that have taken place through Domclick.

For greater convenience, Domclick offers the option to download a real estate value report in pdf format. The report is generated for an object taking into account its parameters based on analogues within a radius of 1 km. [Translated from Russian]

 

Magicbricks introduces “98% accurate” property valuation tool

The Indian real estate portal Magicbricks has launched PropWorth, a property valuation tool powered by over 15 years of data, 30 million listings and 50,000 projects across 30 Indian cities.

Magicbricks says the tool, which is also strengthened by machine learning, is 98% accurate in its market valuations. Sudhir Pai, CEO at Magicbricks, said:

“Accurate property valuation is more important than ever. PropWorth uses data-driven estimates to ensure quick and precise property valuation, eliminating guesswork. This clarity empowers buyers and sellers to make well-informed decisions confidently.”

 

NoBroker enters the luxury real estate market in India

NoBroker, an Indian real estate portal, has entered its domestic luxury real estate market after facilitating a deal worth $4.9 million in Mumbai.

NoBroker says it has entered the space to cater to rising demand from high-net-worth individuals. The company’s luxury real estate division is led by a team of senior portfolio managers and is boosted by NoBroker’s “strong relationships with all the major developers”.

Saurabh Garg, Cofounder & Chief Business Officer of NoBroker.com said:

“We see immense potential in our luxury sales vertical, which aligns perfectly with the growing consumer appetite for luxury living.

“Having recently entered the luxury residential market, NoBroker.com has already facilitated multiple transactions over 10 crores [100 million rupees] (USD 1.2 million) ticket sizes across the core luxury markets of Mumbai, NCR, Bengaluru and Hyderabad. Mumbai, in particular, stands out as a key destination for such high-value deals. This transaction is not just a validation of our approach but also underscores the growth opportunities in this segment.”

 

Immobiliare.it launches Mia Casa tool for homeowners to track value

The Italian real estate portal Immobiliare.it has announced the launch of Mia Casa, a new tool to track and understand house prices.

Accessible via website and app, Mia Casa allows users to save up to two properties in a digital portfolio, which updates monthly with the latest market value.

“Mia Casa aims to showcase the value of this investment over time, becoming a reference point for anyone looking to find information on their properties or intending to sell them,” says Paolo Sabatinelli, Chief Product Officer of Immobiliare.it. “With a user-friendly and rewarding experience, we have managed to create a service that, in a very short time, has gathered thousands of property registrations.”

The service also provides insights into local market trends and comparable property listings, helping users decide whether to list their property or seek assistance from a local expert agency. Mia Casa is available for free to all registered users of Immobiliare.it.

 

Lamudi Indonesia Partners with Bank Syariah Indonesia for Sharia Mortgages

Lamudi Indonesia, a portal run by the Australia-based Digital Classifieds Group, has announced a new partnership with Bank Syariah Indonesia (BSI) to offer sharia-compliant mortgages.

A Sharia mortgage operates as a co-ownership agreement to comply with Islamic law. Both the borrower and the bank own shares of the property with every payment made by the borrower gradually reducing the bank’s share in the property.

“With this agreement, Lamudi can now cater to clients who prefer Sharia-compliant financing, expanding its market reach and enhancing its service offerings. The partnership emphasizes Lamudi’s commitment to providing diverse and attractive property financing solutions for its buyers,” the company stated on LinkedIn.

 

Bikroy and Ikman Introduce Saved Searches and Notifications

Generalist marketplaces Bikroy in Bangladesh and Ikman in Sri Lanka have introduced new features allowing users to save their searches. Users can now save searches directly from the results pages and receive push notifications and daily email alerts for new listings matching their criteria.

Founded in 2012, Bikroy and Ikman are both owned by Swedish-headquartered Saltside Technologies AB.

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